It’s here! Beach season is on us. Depending on a multitude of factors, somewhere between 250-500,000 people will visit the island this weekend. And it won’t stop there. Last year, Galveston tourism set records for visitation and visitor spending. More than 5.8 million visitors came to Galveston Island, spending $687.2 million to generate an economic impact of $951.8 million to the local economy. This was a 5% increase from 2012.
Our tourism experts have been hard at work to keep the tourists coming. All of our major resort hotels have gone through renovations this year and we’ve had several new attractions open, including the new ropes course and zip line at Moody Gardens that just opened a couple weeks ago. In addition, the island just launched its first ever Certified Tourism Ambassador program where we are training hundreds of hospitality front-liners to provide deeper knowledge of the destination and better customer service to visitors. Being that our No. 1 attraction is the beach, they recently launched a new interactive website, www.galvestonbeachinfo.com, that allows visitors to check out surf conditions, weather, beach events and more prior to coming down to the island. Finally, the island offers a lot of free entertainment throughout the summer, such as free Sunday concerts and East Beach or Movie Night on the Strand. Check this out at www.galveston.com.
But once we entice all these visitors to the beach it falls to the various public safety groups to protect them. Lifeguards, Firefighters, Paramedics, and Peace Officers will go into a frenzy starting this afternoon and for the next few days. Memorial Weekend is usually the busiest holiday of the year. We will be ready. Last Wednesday we held our annual mass casualty drill. The scenario this year was a boat accident in Offats Bayou and the Moody Gardens Colonel paddleboat was kind enough to participate and serve as a safe site for rescue and triage of patients. The “victims” were our 27 lifeguard candidates who learned by watching how more experienced responders handled their simulated injuries. These drills are invaluable when practiced right before the busy season. Although the drill went well, we did find a few areas that needed improvement during the debriefing afterwards. We’ll have those rough edges ironed out when we face the inevitable crises over the holiday.
Our lifeguard candidates who made it through the final exam and “night swim” are scheduled to shadow a working lifeguard today as a final phase of their training. They’ll be out along with all the rest of the staff Saturday.
When you come to the beach this weekend remember to swim near a lifeguard, stay far from the rocks, don’t swim alone, observe warning flags and signs, take precautions for the heat and sun, and keep a close eye on children. Feel free to approach the lifeguard with questions. The guards will be busy, but they’re never too busy to give safety advice, provide tourist information, help find a missing person, or assist with whatever problem you may have.